Latest analyst addition brings 30 years of experience in marketing, product management and software engineering at leading Networking providers.

NEWTON, Mass., April 25, 2024 /PRNewswire/ -- TechTarget's Enterprise Strategy Group, a leading IT analyst, research, and strategy firm, today announced the addition of Jim Frey as Principal Analyst to lead the firm's coverage of the networking market. Frey will be covering networking and network management tools, technologies, and best practices across cloud, enterprise and service provider environments. Frey brings a wealth of career experience to these markets and will bolster Enterprise Strategy Group's existing infrastructure team, market coverage and research agenda.

With over 30 years of experience spanning industry analyst, marketing, product management, and software engineering roles, Frey has spent most of his career in executive-level positions at category leaders, including Kentik Technologies, NetScout Systems, Micromuse and Agilent Technologies. At these companies, he played an instrumental role in articulating company messaging and executing successful go-to-market strategies. Frey most recently served as Vice President of Partner Marketing at Kentik, where he held a number of senior leadership roles related to channel and technology alliance ecosystems and business development.

"Networks are the essential underpinning of the digital world," said Frey. "My coverage areas of network management tools, technologies, and best practices are incredibly dynamic and core to both enterprise and provider network reliability and performance. I am excited to embark on new research to help clients understand why these topics must be a priority for all IT organizations."

Scott Sinclair, Practice Director for Infrastructure, Cloud & DevOps at Enterprise Strategy Group, comments: "Networking technology plays a critical role in the era of multi-cloud apps, data, and infrastructure. We are excited to expand our networking coverage with the addition of Jim to our team. This move adds to the level of insight we can provide to organizations as they seek to gain a competitive advantage via their product and go-to-market strategies."

For more information on Jim Frey and his coverage area, please follow him on LinkedIn or visit his analyst bio page on the Enterprise Strategy Group website.

For more information on Enterprise Strategy Group's Networking practice, please visit this page.

About Enterprise Strategy Group
TechTarget's Enterprise Strategy Group is an integrated technology analysis, research, and strategy firm providing market intelligence, actionable insight, and go-to-market content services to the global technology community. It is increasingly recognized as one of the world's leading analyst firms in helping technology vendors make strategic decisions across their go-to-market programs through factual, peer-based research. It is a division of TechTarget, Inc. (Nasdaq: TTGT), the global leader in purchase intent-driven marketing and sales services focused on delivering business impact for enterprise technology companies.

Media Contact

Lauren Moss, TechTarget, 5084046375, lmoss@techtarget.com, https://www.techtarget.com/esg-global/

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SOURCE TechTarget